shk magazine

editor-in-chief + co-founder

shk magazine

Curious ideas, dynamic people and interesting stuff to See, Hear and Know.

A blog and digital interactive publication focused on contemporary fashion, lifestyle and the creative cultural undertow.

"The editorial arm of the fashion industry can be a tough nut to crack if you dont have a high-school diploma from Choate Rosemary Hall, a casual (but that was ages ago) modeling career, and a shoe closet that would cause Imelda Marcos to vomit from excitement. But Rachel Eleanor Sutton, Editor in Chief of SHK Magazine doesn't really give a damn, not only managing to launch her publication but also inserting her unique perspective into the mix and challenging the editorial status-quo. Her magazine, Seen Heard Known, is quickly redefining what online content can look like, what it can say, and who it can speak to; forgoing expired top ten lists in favor of self-generated features which push forward the dialogue around cool kids and cultural creativity. Here she shares her photo-phobia, G-train struggles, and how one solid vision can not just crack an industry, but change it." — (capsule)

TOVE LO photographed by KATIE MCCURDY for SHK Magazine Issue N5

No-nonsense original content

“SHK’s content is assuredly anti-establishment and subtly thumbs its nose at the self-importance of big media conglomerates. It doesn’t kowtow to the celeb worship so rampant in mainstream media, focusing rather on the scruffier and more cutting edge originality of fashion, music and art stars of the street and underground.” — examiner.